Software Can’t Build a Mailing List but You Can. Here’s How.

People will join your list because they value the information you give or like what you have to say. Though there is a bit of technology involved, it’s the conversation you start with your prospects that attracts them, and no piece of software can do that. Shortcuts Don’t Work When you are particularly new to…

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How to Choose a Solo Ad Provider

When I train MOBE consultants, I make one thing very clear: Choose one traffic source and stick with it until your company starts to grow. The training courses I created teach consultants and other business students about several traffic channels that they can use to bring people to their sales pages, including Facebook, YouTube, Google…

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Books Build Businesses: How to Write Yours, Part 2

In Part 1 of this article, we looked at the reasons for writing a book and how to create your first draft, even if you don’t have time or are “not a writer.” In this second part, we will look at what you will need to do to carry your first draft forward into a…

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A True Tale of Entrepreneurial Perseverance, Part 1

How many times will the world smack you down? How many times will you stand up? If entrepreneurship is in your blood, your answer should be, “One time more than I get knocked down.” Com Mirza may never have said it, but he’s lived it, and we can learn from it. The Seven-Year-Old Entrepreneur When…

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Build Your Online Traffic with Direct Mail Marketing

When you run an online business, it’s only natural to focus all of your efforts toward online marketing channels. Your strategies may be successful, but if you’re not taking advantage of offline marketing vehicles in conjunction with other marketing methods to funnel traffic to your website, you are missing the mark. If integrated correctly, the…

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Books Build Businesses: How to Write Yours, Part 1

Do you want more leads? More sales? More authority? Are the answers to these questions so obvious as to make it pointless to ask them? (Probably.) There may be several ways (most of which are legal) to get these things. The most effective way to do it is by writing a book. But I Don’t…

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How Two Guys Turned a Joke into a $25 Million+ Business, Part 1

Break your smartphone lately? If so, you might be familiar with iCracked.com, the on-demand device-repair service. I’ve never broken mine but learned about iCracked from entrepreneur and consultant Mike Dillard, who spoke with iCracked co-fonder Anthony Martin on his Self Made Man podcast. It’s a fascinating story of a couple college students who discovered a…

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How Can You Tell if a Solo Ad Provider Is Honest?

Solo ads are one of the best ways to start building your list. It’s easy: you give the ad provider your copy and your affiliate link, they send it out to their list and you get leads, right? Maybe. As with anything, “the devil is in the details.” But if you know where to look,…

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Easy Marketing Starts with the Groundbreaking Book Limitless

I organized MOBE in a very specific way so that it would be easy for new consultants to learn quickly and effectively. I have my own staff taking care of sales calls, product creation, website design and even email writing. As I tell all my new consultants, the only thing you need to do to…

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Stoikos Part 1: Thinking outside the Box

Innovators see things a lot more differently than other people. They look at an existing product and dream up ideas of how they can make it better. Rather than working within the standard “box,” they find innovative ways to transform that standard “box” into a superior one. It’s called innovation. Dealing with the Sharks That’s…

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